by John Noble | Jan 8, 2024 | Uncategorized
In March 2023, Heinz wanted to remind people that there’s only one true Heinz Tomato Ketchup. Realising that many restaurants dupe customers with cheaper sauces, in an iconic Heinz bottle, Heinz created an innovative solution and marketing campaign. By...
by John Noble | Dec 20, 2023 | Groceries
Nairn’s has joined forces with Marmite to launch a new Marmite & Cheese flavour oatcakes as a permanent addition to the Nairn’s range. The new flavour looks to build on the success of Nairn’s Cheese Oatcakes, the brand’s best-selling oatcake through this...
by John Noble | Dec 11, 2023 | Groceries
Nuud has emerged as challenger brand – a revolutionary eco-friendly, plant-based plastic-free alternative to chewing gum. It biodegrades like a banana skin and has an award winning fearless and fun brand design that has reshaped its identity.  With 95% of UK...
by John Noble | Nov 24, 2023 | What brands do
The ground-breaking Guinness Nitrosurge, launched in 2021, is a dispense system, leveraging low-energy ultrasonic technology to replicate the iconic two-part pub pour – so more people can enjoy the unique Guinness stout at home. Guinness have married technology and...
by John Noble | Nov 20, 2023 | What brands do
After an early initiative driven by Haleon, PA Consulting and PulPac have formed the Blister Pack Collective – a new development program which is aimed at reducing plastic usage and driving circularity for tablet blister packaging, through the adoption of Dry...
