by John Noble | Jun 28, 2024 | What brands do
Pladis is aiming to expand appeal for McVitie’s Jaffa Cakes by launching a new flavour and venturing beyond fruit for the first time in its history. A marriage between one of Britain’s favourite sweets and best-loved snacks, its latest limited-edition launch –...
by John Noble | Jun 3, 2024 | Groceries, What brands do
Arla has launched a new innovation in butter, Anchor Squeezy. Anchor Squeezy blends Anchor butter with 67% rapeseed oil and is dispensed by squeezing the bottle. Holly Murray, Director of BSM at Arla, said: “Our ambition with this new product launch is to help...
by John Noble | May 28, 2024 | What brands do
Heineken UK has expanded its Birra Moretti range with the introduction of sea salt-infused lager Birra Moretti Sale di Mare. Birra Moretti Sale di Mare has been positioned to take advantage of the rise in demand for continental lagers in the UK and Heineken has...
by John Noble | Apr 15, 2024 | Groceries, What brands do
Warburtons ads are unashamedly fun and certainly stand out in the ad break. Pulling in Hollywood greats like Stallone, De Niro and The Muppets, Warburtons has a history of working with some seriously big stars – and making the most of them. Warburton’s latest...
by John Noble | Mar 25, 2024 | Groceries, What brands do
Two new iconic brand collaborations been launched this year: Heinz has partnered with Cathedral City to launch its latest innovation, Heinz Cheesy Beanz and Heck Sausages have collaborated with Bisto to launch a gravy just for sausages Heinz Cheesy Beanz (Heinz baked...