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Resurgence of Ribena nostalgic ad campaign

Resurgence of Ribena nostalgic ad campaign

Ribena returned its iconic ‘Summertime’ ad to TV screens over the summer as part of its 85th anniversary celebrations.  First launched in 2014, the playful creative of CGI blackcurrant berries frolicking in a pastoral summer scene has become a firm fan favourite since...
Brands move to paper packing pilots

Brands move to paper packing pilots

As brands move to paper packaging, Absolut Vodka is the first global spirits brand to introduce a single-mould paper-based bottles in the UK. This packaging innovation is part of a three-month test for its paper bottle as part of a plan to create a 100% bio-based...
The Vegetarian Butcher

The Vegetarian Butcher

The Vegetarian Butcher has been awarded by Kantar with an Outstanding Innovation Award. Acquired by Unilever in 2018, The Vegetarian Butcher sells a variety of plant-based products that deliver the same taste, texture, and nutrition as animal meat.  Kantar have...